● Showreel 25
● A-chromiq
A French fragrance brand where contemporary luxury dissolves boundaries of gender and convention.
● Understated Era
An English menswear house embodying quiet luxury, blending traditional tailoring with modern minimalism.
● OHMME
A refreshed identity and product language that broadens appeal while speaking to a new, sustainability-conscious generation.
● fi’zi:k
Elevating the brand’s creative direction, building a unified global identity, and successfully launching new product categories.
● Carrera
Eyewear in motion. A series of collection films for Carrera.
● Sheep inc.
A fashion film for Sheep Inc. — a tactile study of knitwear, nature, and modernity.
● KASK
A rebrand KASK Snow repositioned as a precision-driven, design-led player in the snow sports market.
● Taylored London
A balanced quintessential British charm of modern minimalism.
● Fashion Editorial
Fabricated realities. Reshaping fashion’s visual language through GenAI moving image and stills.
Coming Soon.
An early adopter of AI, he integrates tools like Runway, Midjourney, Fermat AI, Raspberry AI, and Refabric into concepting and production, expanding creative possibilities without losing craft.
For collaborations, brand partnerships, or fractional creative direction
sc[at]simoncrofts.co