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Creating fashion worlds through product, image, experience and cultural relevance at NONnormal
Flowers
Editorial · 26
EDC
Editorial · 26
Off-season
Editorial · 26
Cornucopia
Editorial · 26
Les Tres Xemeneies
Editorial · 26

Warm honey
Editorial · 26
Safe for work (SFW)
Editorial · 26
Bloom
Editorial · 26
Porcupine
Editorial · 26
1996
Editorial · 26
Simon Crofts is a Creative Director shaping how brands are seen, experienced and remembered. He has led creative for heritage icons and market disruptors.

Working across brand, product and image, he builds distinctive creative worlds that connect culture, craft and commercial relevance.

He is founder and creative director of Nn.S 
NONnormal

For representation, commissions or fractional work: sc@nonnormal.studio


©2026 Simon Crofts